01
Reader magnet
A short story, sample, or bonus that is actually worth an email — plus the landing page copy.
Launch sequences, reader magnets, and ongoing newsletters — written and structured so your list actually converts when a book goes live.
The channel you actually own
We build the sequence: magnet, welcome, preorder, launch week, and a simple monthly rhythm after. Copy sounds like you — not a department store. Setup can live in the tool you already use, or we help you pick one that will not fight a novelist’s schedule.
5–8
Yes
Kept
What we write and wire
01
A short story, sample, or bonus that is actually worth an email — plus the landing page copy.
02
Who you are, what you write, and why they should stay — without a hard sell on day one.
03
Preorder, cover, countdown, live day, and “still here if you missed it” — timed, not spammy.
04
Tags, automations, and a simple calendar so you are not rebuilding this from scratch next book.
Process
Voice sample first. Automations last.
Tool, list size, past sends, and what you promised readers when they signed up.
Welcome, nurture, and launch emails on a calendar tied to your pub date.
Drafts you can actually send. We revise until it sounds like you on a good day.
Automations, links, and a test send so launch day is not the first time it runs.
Packages
Ongoing newsletter retainers quoted after the first sequence is live.
Get the list talking
From $349
Pub-week sequence
From $749
Launch + ongoing
From $1,290
Don’t leave launch to the algorithm
Share your tool, list size, and pub date. We will outline the sequence.
Fit
Email campaigns are for authors who are tired of renting reach from an algorithm and want a list they actually own.
Launch sequences turn “maybe later” into a preorder or a pub-week buy.
A welcome flow and a simple newsletter plan keep one-time buyers in the room.
We write the letters. You approve them. Nothing goes out that does not sound like you.
FAQ
Yes. Welcome and launch packages include the magnet copy and the first sequence. You still need a tool and a place to send people — we will say which, and we will not pretend a list appears from nowhere.
That is the brief. We write in your voice from samples you send, then you approve every letter before it is loaded.
One platform per launch package — usually the one you already pay for. We do not lock you into ours.